NAYDO Academy Philanthropy School Fundamentals
To kick off 2021, NAYDO’s 40th Anniversary, we dropped the fee for our NAYDO Academies that occur before the 2021 Virtual NAYDO Conference. We’ve taken care of the money issue, so all you have to do is reserve the time!Be better prepared for the conference and your Y responsibilities by experiencing the fundamentals. Academy Fundamentals is a virtual workshop series that will take place before and after the conference. The workshops are available to anyone affiliated with a YMCA: full- or part-time staff, board member, or fundraising volunteer.
Each fundamental will provide an overview of a financial development area and is geared toward volunteers; frontline, program, membership, and branch staff; and staff new to financial development. Target audiences are listed for each. If your role has changed or you need a refresher, the fundamentals are for you. Each fundamental is a 2-hour interactive virtual workshop, so you'll learn from the presenters and each other.
Registration fee for each Fundamental workshop:
January/February fees waived so everyone in the Y Movement can take advantage of these learning opportunities! Sign up today - each fundamental has its own registration link.
2021 NAYDO Academy Philanthropy School Fundamentals:
Annual Support
January 26, 12-2 p.m. Central/1-3 p.m. Eastern
Sponsor: DBD Group
Presenters:
Andrew Powers, Vice President of Philanthropy, YMCA of Greater Rochester
Robyn Furness-Fallin, CFRE, Senior Consultant, DBD Group
In this workshop, you will assess your existing annual support campaign to determine your next steps in strengthening your Y's internal capacity to raise more money from donors who will become loyal and increase their giving over time. A planning template and local Y examples of strategies that have proven successful will be presented.
As a result of this fundamental workshop, you will …
1. be able to assess the strengths and weaknesses of your existing annual campaign
2. become familiar with campaign planning steps involving staff and volunteers
3. be able to articulate how the case for support drives the success of the campaign with staff, board, recruiting volunteers, and developing loyal donors
4. build confidence in your ability to effectively ask for philanthropic gifts
Target audience:
New Financial Development Staff Board Members
Program and Membership Directors Fundraising Volunteers
Executive Directors, CEOs, COOs Small & Mid-size YMCAs
1/23/2021 - Registration is closed.
Culture of Philanthropy
February 2, 12-2 p.m. Central/1-3 p.m. Eastern
Presenter: Pam Havlick Hearn, CFRE, Chief Development Officer, YMCA of Greater Monmouth County
A culture of philanthropy is essential in any organization trying to most effectively raise funds. But, what does that mean, and how do you intentionally create such a culture? You will discuss key components of a culture of philanthropy and the ideas to make them real, so everyone in your Y appreciates your donors as partners who share your goals and participate in achieving them. You will leave with a tool to measure philanthropic culture and ideas on how to effect change.
As a result of this workshop, you will ...
1. understand the top attributes of a philanthropic culture
2. learn tips and tools on how to intentionally build a culture of philanthropy within your Y
Target audience:
New Financial Development Staff Seasoned Financial Development Staff
Marketing and Communications Staff Program and Membership Directors
Executive Directors, CEOs, COOs Board Members
Fundraising Volunteers
>> Register before January 29
Grants 101: Navigating the Grants Process from Start to Finish
February 11, 12-2 p.m. Central/1-3 p.m. Eastern
Presenters:
Beth Becker, Director of Grants & Foundation Relations, YMCA of the North
Erin Laumer, LMSW, Technical Advisor, Grant Writing, YMCA of the USA
The Grants 101 workshop takes you through the basic steps of the grant process, from research to stewardship. It is aimed at helping individuals who are new to writing grants and anyone interested in learning how to write a proposal and be awarded a grant.
As a result of this workshop, you will learn ...
- prospecting tips and tactics
- proposal basics
- stewardship for your grant award
- grant closeout
Target audience:
New Financial Development Staff Seasoned Financial Development Staff
Executive Directors, CEOs, COOs Fundraising Volunteers
Small & Mid-size YMCAs
BONUS for NAYDO Members and Virtual Subscribers: Register for Grants 101 by February 1 and receive Grants Part 2 at no cost as a special 40th Anniversary NAYDO benefit. If you've registered for Grants 101 and are interested in Part 2, contact Kristen Obaranec BEFORE you register for it.
>> Register by February 8
Grants Part 2: Applying for U.S. Federal Grants
February 25, 12-2 p.m. Central/1-3 p.m. Eastern
You can take this fundamental without taking Grants 101. Register separately using the link below.
Presenter: Beth Becker, Director of Grants & Foundation Relations, YMCA of the North
You can write and win a federal grant. In this fundamental, you will learn how. *How to get started. *How to find them. *How to write them. *How to submit them. *How to prepare for winning and managing a federal grant.
To set you up for success, Beth will provide information and insights to guide your prospecting and application. This workshop and the included handouts will provide an overview to get you started, resources to help your proposal and submission, and encouragement to pursue applying for federal grants.
Target Audience: New to Federal Grants - YMCAs of All Sizes
Reminder: You can take this fundamental without taking Grants 101. Register separately using the link.
>> Register by February 22
Marketing & Communications: Developing and Communicating Your Case for Support
February 23, 2-4 p.m. Central/3-5 p.m. Eastern
Presenters:
Beth Casper, Marketing & Communications Manager, Eugene Family YMCA
Christina Harley, CFRE, Regional Manager, Development, YMCA of Southwestern Ontario
Kristy Cairns, Development Manager Database and Communications, YMCA of Southwestern Ontario
What is a case for support, and why is it needed? A strong case for support is the foundation of your YMCA's fundraising efforts. Basing your case around the needs of your community will make your donors feel stronger about giving and your campaigners feel better about asking. Involving staff and volunteers in developing your case enables deeper engagement and understanding.
As a result of this workshop, you will ...
1. learn how to develop a case for support that inspires donors and reflects your community's needs
2. review, swap, and share opportunities to bring your case to life year-round
3. learn how to deliver a consistent message and donor experience.
4. leave with the tools and templates for a ready-made case for support
*You will receive a pre-workshop survey to help prepare for this session. Come ready to work, so you will leave with your case for support!
Target audience:
New Financial Development Staff Seasoned Financial Development Staff
Marketing and Communications Staff Program and Membership Directors
Executive Directors, CEOs, COOs Board Members
Fundraising Volunteers Small & Mid-size YMCAs
>> Register by February 19
Each Academy Fundamentals workshop has its own registration link with opening and closing dates.
Earn 2 hours CFRE credit for each fundamental. Y-USA leadership recertification credits pending.
Coming soon! Fundamentals to Follow the Conference - May through July 2021
- Advocacy/Government Relations/Public Policy
- Board/Volunteer Development
- Capital/Comprehensive
- Endowment
- Major/Planned Gifts
Contact: Kristen Obaranec, CFRE, kristenobaranec@naydo.org
